Disgusted at some of the tabloid shenanigans he undertook as a reporter on the Daily Star, and the paper’s ongoing anti-Muslim slant, Rich Peppiatt quit – only to find his resignation letter go viral. His departure coincided with an extraordinary period of scrutiny for the British press, as a scandal involving rampant phone hacking bled into the drawn out Leveson Inquiry. Four years on, and Peppiatt has made a documentary poking at the British tabloid press, and the culture which he claims all too often allows truth to be jettisoned for the sake of newsstand sales.
One Rogue Reporter is in the vein of documentary provocateurs like Michael Moore and The Yes Men – men pulling off outrageous comical exploits to make a larger point about injustice. In the film, Peppiatt conducts a series of stunts targeting some of the biggest names in the tabloid press – who Peppiatt found to be particularly egregious in their Leveson testimonies – including former Sun editor Kelvin MacKenzie and Mail Online editor Martin Clarke. Providing the commentary in between the capers are a range of interested parties, from the Guardian’s Nick Davies, who broke the hacking story, to actor Hugh Grant, a leader in the campaign for press reform. Combined with some brilliant Hollywood archive, it makes for a combination usually very difficult to achieve in documentary – entertaining and thought provoking. It’s a film marked clearly for the general population, aiming to make some serious points about press hypocrisies, while having some fun along the way. It seems to be succeeding – one fan has seen the film seven times since its world premiere at Sheffield Doc/Fest in June.
At a recent screening of the film at Somerset House, running as part of their Unorthodocs strand, it quickly became evident that Peppiatt gives good Q&A. Together he and co-director Tom Jenkinson kept the diverse audience entertained in a session lasting nearly as long as the film. Here’s what Peppiatt had to say about the making of it, and the unique, often poisonous climate of British tabloid journalism:
The whole Leveson inquiry was quite academic and insular – media types all navel gazing about their own industry. And we wanted to try to make a film that was a bit broader than that, that our mates down the pub who were not in the media would watch, because it’s got me putting a dildo on a bloke’s doorstep. So you can have a broader audience watching because it’s funny, and then along the way you can have stuff with hopefully some information. Like with kids where you put the peas in their mashed potato, or something.
There was a lot of interest (in broadcasting it), particularly from Channel 4. The cuts that they were going to need wouldn’t make it the same film. So we were like, well do we want a film which is a poor imitation of the one that is out at festivals, or do we want to give it a life online and things like that.
American fair use law is a lot more friendly than British fair use law, which is why the film is copyrighted in America, and our lawyers are American, and our company, Naughty Step productions, is based in Delaware.
It’s very difficult making documentaries to come out the back end and line your pockets. It’s a tough gig. But we never went into it to make money. We just wanted to make the film.
Every TV channel says, ‘we really want to do that stuff – punching up at the powerful’. And the minute you then say, ‘right this is what we are going to do’, they go – ‘you can’t do that’! News organisations are the same – they all say they want really strong stuff that is going after people.
We’re not worth suing, but news organisations and TV channels are a lot more cautious because they know they are worth suing. So it does make it difficult to do in a way that is sustainable for us, and allows us to make a living, and to be able to do the type of journalism that we want to do, at the same time, which is going hard, which isn’t pulling punches. We are working on it, but it is difficult to strike that balance.
We certainly had Murdoch in our sights initially. But every time you see Murdoch, you’d be outside his house, you’d get three Landrovers. He’s in the one in the middle and there are seven ex-Mossad blokes with huge necks surrounding him and hustling him into the house, and you go ‘at what moment there do I throw a dildo at him?’.
The Leveson Inquiry was a great opportunity in my mind. Journalists like to talk loudly about how they like speaking truth to power, and they are fearless and brave, and this that and the other. And in the inquiry, a once in a generation opportunity comes up to speak up…and say these are the things going on. And how many did? Very few – everyone kept their heads down and pretended everything was hunky dory. I thought that was very disappointing.
It’s a tough place to work on tabloid newspapers. And if you’re the sort of person who hangs around there for 20-30 years and crawls your way all the way to the top, I think you’ve got issues. You’re not going to be a very nice person.
The argument that the pound on the counter of the newsagent is the only moral answer we need doesn’t stand up. It’s not a logical argument. If I was to go out there and grab a paedophile and hang him up a lamp post on Westminster Bridge I would probably gather a massive crowd and people will cheer along. It will be quite popular. I’d make it a weekly event. Does it make it right? Well no because we are in a civilised society, just because people want something doesn’t mean we have to give it to them. That’s why we don’t have hard core porn on BBC1 at 6pm in the evening. Just because there is a market for crap doesn’t mean you want to take that crap and serve it up and call it journalism.
Tabloid is not a dirty word. I’m not anti tabloid. I don’t pretend I’m some veteran of Fleet Street. They’re not going to erect a statue of me. But this is my view of the industry during my time. I don’t pretend it’s the whole story and I know everything by any means.
What we’re planning at the moment is doing a film in America, following the 2016 election from the perspective of how TV covers it – being on the campaign with the press pack. From my research, the relationships that exist between people in politics high up in the Republican and Democratic party – are married to the news anchors – and the links are amazing showing just how close knit this world is. There is no holding power to account – the media political nexus of New York and Washington is so tight knit that the rest of America is really not served at all. We’re quite at the beginning of that journey.
One Rogue Reporter is available on ITunes, Amazon and Google Play – see the website for links.
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